Lets know about ad serving technologies

If you really like to endure the fast growing mobile world, then you are more prone to engage into mobile advertising. Some reports demonstrate how those ad serving technologies generate more engagements compare to standard banners.

Unsurprisingly, video ads on mobile suddenly grow which pushed online publishers in to a new degree of preparation, implementation and expectation in the business. Even Facebook have not gone overlooked inside their ad spend in mobile. This then create a big buzz regarding how video ads on mobile can be a major factor in generating revenue.

In-Image Advertising

If you are trying to find means of optimizing advertisement space both on mobile and browser version of your website, image-ad will be the solution. This can be a contextual kind of advertisement where only this content surrounding the image and the display of the most relevant ad will be considered. The ad will only appear on the page images thus reducing distractions in the page.

What will be the benefit of by using this form of mobile advertisement? Images also allow reader's engagement. And once your ad matches your image and content, they will deliver much sense to your readers, making them more inclined to paying attention on it. If your goal is just about conversion and CTR, in-image ads are then the ideal mobile ad publisher.

Dynamic Advertising

Dynamic Advertising is actually a form of personalized advertising. This works through basically giving a reader having an advertising experience that is personalized, which can be basically unique to them. Thru the assistance of location and date, tracking data and cookies, only those who are really interested with the merchandise might find the advertisement and so increase the advertiser's ROI. This really is quite definitely useful especially to make connections together with your viewers, which can be a component to success.

In-App Advertisements

This will be best for those publishers who doesn't have app for publications. They are essentially tailor-made advertisements which can be being displayed on apps and are attentive to numerous mobile devices.

Through this your readers could easily access and browse your publication, which in turn can boost your revenue. These ads work nearly similar with how native advertisements work.

Leading Mobile Ads Publisher Network

Getting the proper ads network is essential to operate a fruitful advertisement in mobile devices. It's real difficult to find a very good one since they feature virtually identical CPMs and services. To make the task easier, listed here are 3 of the leading ad networks which provide publishers with highest CPM and quality-wise advertisers.

1. Google AdMob- Unsurprisingly, that is one of the most popular and largest ad network. It offers diverse ad format selection such as banners, custom and interactive search and ad serving technology. Through integration of Adsense, and also this lets you understand the campaign effects on the apps.